Shot and finished in collaboration with The Tenth Man, this hero image for Carlsberg’s Thunder Clap campaign was crafted to capture the raw energy and cinematic atmosphere of the concept. We handled the full image build, from lighting and capture through to detailed retouching and colour finishing, blending practical elements and controlled lighting to achieve a bold, authentic result that feels both real and heightened. The final image was delivered for large-scale Out of Home and digital use, maintaining clarity, depth, and mood across every format.